The majority of eyewear frames around the world are cut from a sheet material – acetate. Up to 80% of this material is either wasted in landfill, or incinerated by factories around the world during the eyewear production process, causing harm to the natural environment.
To change the way that eyewear is produced...for good. We have sourced sustainable alternatives for all the materials that go into our eyewear.
Bio acetate is sourced and made in Italy, from sustainable plant cellulose from cotton and wood pulp.
Fibres from seed.
From broad leaf trees.
From conifers.
High strength mineral glass, a more scratch resistant, higher clarity alternative to standard plastic lenses used across the eyewear industry.
EXPLORE FURTHEREach hide is naturally tanned using sustainable vegetable tanning techniques.
We are making use of a by-product of the food industry.
Using the highest quality leather means stepping away from fast fashion attitudes.
Instead of using standard (plastic) polyester microfibre cloths, we have chosen to use cellulose fibres to make glasses cleaning cloths that if lost or disposed, will bio-degrade.
We use a special fabric produced from fibres harvested from cotton seeds, a natural by-product of processing organic cotton.
Sourced and made in the UK, our packaging is made from up-cycled coffee cups, making it 100% recycled and recyclable.
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